Counterfactual Inference for Consumer Choice Across Many Product Categories

1 code implementation • 6 Jun 2019 • Rob Donnelly, Francisco R. Ruiz, David Blei, Susan Athey

One source of the improvement is the ability of the model to accurately estimate heterogeneity in preferences (by pooling information across categories); another source of improvement is its ability to estimate the preferences of consumers who have rarely or never made a purchase in a given category in the training data.

counterfactual Counterfactual Inference