Given the following passage  "The American studies program reflected the worldwide anti-Communist ideological struggle. Norman Holmes Pearson, who worked for the Office of Strategic Studies in London during World War II, returned to Yale and headed the new American studies program, in which scholarship quickly became an instrument of promoting liberty. Popular among undergraduates, the program sought to instruct them in the fundamentals of American civilization and thereby instill a sense of nationalism and national purpose. Also during the 1940s and 1950s, Wyoming millionaire William Robertson Coe made large contributions to the American studies programs at Yale University and at the University of Wyoming. Coe was concerned to celebrate the 'values' of the Western United States in order to meet the "threat of communism."",  answer the following question. Note that the answer is present within the text.  Question: Why was the American studies program developed?
instill a sense of nationalism and national purpose