Q:Information:  - Holmes Sterling Morrison, Jr. (August 29, 1942  August 30, 1995) was an American guitarist, best known as one of the founding members of the rock group the Velvet Underground, usually playing electric guitar, occasionally bass guitar, and singing backing vocals.  - The Velvet Underground was an American rock band from New York City, active between 1964 and 1973. Formed by singer/guitarist Lou Reed, multi-instrumentalist John Cale, guitarist Sterling Morrison, and drummer Angus Maclise (who was replaced by Maureen Tucker in 1965), the group was briefly managed by the pop artist Andy Warhol, and served as the house band at the Factory and Warhol's "Exploding Plastic Inevitable" events from 1966 to 1967. Despite achieving little commercial success during its existence, the Velvet Underground is now recognized as among the most influential bands of all time for its integration of rock music with the avant-garde.   - The Exploding Plastic Inevitable, sometimes simply called Plastic Inevitable or EPI, was a series of multimedia events organized by Andy Warhol between 1966 and 1967, featuring musical performances by The Velvet Underground and Nico, screenings of Warhol's films, and dancing and performances by regulars of Warhol's Factory, especially Mary Woronov and Gerard Malanga. "Andy Warhol's Exploding Plastic Inevitable" is also the title of an 18-minute film by Ronald Nameth with recordings from one week of performances of the shows which were filmed in Chicago, Illinois, in 1966. In December 1966 Warhol included a one-off magazine called "The Plastic Exploding Inevitable" as part of the "Aspen" No. 3 package.  - Clef Records was an American jazz record label founded by Norman Granz in 1946. It became part of Verve Records, which Granz created in 1956. Clef recordings were, in the mid 1950s, licensed to Columbia (UK) who issued 78rpm discs with a special white label and the Clef logo.  - Mercury Records is an American-based record label owned by Universal Music Group. In the United States, it operates through Island Records; in the UK, it is distributed by Virgin EMI Records.  - Verve Records is an American record label founded by Norman Granz in 1956. It absorbed the catalogues of his earlier labels, Clef Records (founded in 1946) and Norgran Records (founded in 1953), and material previously licensed to Mercury Records. Verve Records is owned by the Verve Label Group, run by Danny Bennett.  - John Davies Cale, OBE (born 9 March 1942) is a Welsh musician, composer, singer-songwriter and record producer who was a founding member of the American experimental rock band the Velvet Underground.  - A house band is a group of musicians, often centrally organized by a band leader, who regularly play an establishment. It is widely used to refer both to the bands who work on entertainment programs on television or radio, and to bands which are the regular performers at a nightclub, especially jazz and R&B clubs. The term can also refer to a group that plays sessions for a specific recording studio. House bands on television shows usually play only cover songs instead of originals and they play during times which commercials would be seen by the home viewing audience, therefore only those present in the studio during the show's taping see their full performances.  - Andy Warhol (born Andrew Warhola; August 6, 1928  February 22, 1987) was an American artist who was a leading figure in the visual art movement known as pop art. His works explore the relationship between artistic expression, celebrity culture, and advertising that flourished by the 1960s.  - Pop art is an art movement that emerged in the mid-1950s in Britain and the late 1950s in the United States. Among the early artists that shaped the pop art movement were Eduardo Paolozzi and Richard Hamilton in Britain, and Larry Rivers, Robert Rauschenberg and Jasper Johns among others in the United States. Pop art presented a challenge to traditions of fine art by including imagery from popular culture such as advertising and news. In pop art, material is sometimes visually removed from its known context, isolated, and/or combined with unrelated material.  - Lewis Allan "Lou" Reed (March 2, 1942  October 27, 2013) was an American musician, singer and songwriter. He was the guitarist, vocalist, and principal songwriter of the Velvet Underground, and his solo career spanned five decades. The Velvet Underground was unsuccessful during their active years, but gained a significant cult following to become one of the most widely acclaimed and influential bands in rock history. Brian Eno famously stated that, while the Velvet Underground's debut album sold only 30,000 copies, "everyone who bought one of those 30,000 copies started a band".  - Angus William MacLise (March 4, 1938  June 21, 1979) was an American percussionist, composer, poet, occultist and calligrapher, known as the first drummer for the Velvet Underground.  - The Factory was the name of Andy Warhol's New York City studio, which had three different locations between 1962 and 1984. The original Factory was on the fifth floor at 231 East 47th Street, in Midtown Manhattan. The rent was one hundred dollars per year. Warhol left in 1967 when the building was scheduled to be torn down to make way for an apartment building. He then relocated his studio to the sixth floor of the Decker Building at 33 Union Square West near the corner of East 16th Street, where he was shot in 1968 by Valerie Solanas. The Factory was revamped and remained there until 1973. It moved to 860 Broadway at the north end of Union Square. Although this space was much larger, not much filmmaking took place there. In 1984 Warhol moved his remaining ventures, no longer including filming, to 22 East 33rd Street, a conventional office building.  - Maureen Ann "Moe" Tucker (born August 26, 1944) is an American musician and singer best known for having been the drummer for the New York City-based experimental rock band the Velvet Underground.  - VU is an outtakes compilation album by The Velvet Underground . It was released in February 1985 by Verve Records .  - A record label or record company is a brand or trademark associated with the marketing of music recordings and music videos. Often, a record label is also a publishing company that manages such brands and trademarks, coordinates the production, manufacture, distribution, marketing, promotion, and enforcement of copyright for sound recordings and music videos; conducts talent scouting and development of new artists ("artists and repertoire" or "A&R"); and maintains contracts with recording artists and their managers. The term "record label" derives from the circular label in the center of a vinyl record which prominently displays the manufacturer's name, along with other information.  - The City of New York, often called New York City or simply New York, is the most populous city in the United States. With an estimated 2015 population of 8,550,405 distributed over a land area of just , New York City is also the most densely populated major city in the United States. Located at the southern tip of the state of New York, the city is the center of the New York metropolitan area, one of the most populous urban agglomerations in the world. A global power city, New York City exerts a significant impact upon commerce, finance, media, art, fashion, research, technology, education, and entertainment, its fast pace defining the term "New York minute". Home to the headquarters of the United Nations, New York is an important center for international diplomacy and has been described as the cultural and financial capital of the world.  - Norman Granz (August 6, 1918  November 22, 2001) was an American jazz music impresario.  - Norgran Records was an American jazz record label in Los Angeles founded by Norman Granz in 1953. It became part of Verve Records, which Granz created in 1956.    Given the information above, choose from the list below the object entity that exhibits the relation 'genre' with the subject 'vu '.  Choices: - advertising  - album  - art  - celebrity  - education  - experimental rock  - fashion  - information  - jazz  - magazine  - march  - marketing  - moe  - music  - musical  - play  - poet  - pop  - pop art  - radio  - rock  - space  - technology  - television  - urban
A:
experimental rock