Analysis of Chinese Tourists in Japan by Text Mining of a Hotel Portal Site

With an increasingly large number of Chinese tourists in Japan, the hotel industry is in need of an affordable market research tool that does not rely on expensive and time-consuming surveys or interviews. Because this problem is real and relevant to the hotel industry in Japan, and otherwise completely unexplored in other studies, we have extracted a list of potential keywords from Chinese reviews of Japanese hotels in the hotel portal site Ctrip1 using a mathematical model to then use them in a sentiment analysis with a machine learning classifier... (read more)

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