Ad Lingua: Text Classification Improves Symbolism Prediction in Image Advertisements

Understanding image advertisements is a challenging task, often requiring non-literal interpretation. We argue that standard image-based predictions are insufficient for symbolism prediction. Following the intuition that texts and images are complementary in advertising, we introduce a multimodal ensemble of a state of the art image-based classifier, a classifier based on an object detection architecture, and a fine-tuned language model applied to texts extracted from ads by OCR. The resulting system establishes a new state of the art in symbolism prediction.

PDF Abstract

Datasets


Results from the Paper


  Submit results from this paper to get state-of-the-art GitHub badges and help the community compare results to other papers.

Methods


No methods listed for this paper. Add relevant methods here