Modelling Early User-Game Interactions for Joint Estimation of Survival Time and Churn Probability

27 May 2019Valerio BonomettiCharles RingerMark HallAlex R. WadeAnders Drachen

Data-driven approaches which aim to identify and predict player engagement are becoming increasingly popular in games industry contexts. This is due to the growing practice of tracking and storing large volumes of in-game telemetries coupled with a desire to tailor the gaming experience to the end-user's needs... (read more)

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