On Tie Strength Augmented Social Correlation for Inferring Preference of Mobile Telco Users

1 Mar 2016Shifeng LiuZheng HuSujit DeyXin Ke

For mobile telecom operators, it is critical to build preference profiles of their customers and connected users, which can help operators make better marketing strategies, and provide more personalized services. With the deployment of deep packet inspection (DPI) in telecom networks, it is possible for the telco operators to obtain user online preference... (read more)

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