User Behavior Retrieval for Click-Through Rate Prediction

28 May 2020 Jiarui Qin Wei-Nan Zhang Xin Wu Jiarui Jin Yuchen Fang Yong Yu

Click-through rate (CTR) prediction plays a key role in modern online personalization services. In practice, it is necessary to capture user's drifting interests by modeling sequential user behaviors to build an accurate CTR prediction model... (read more)

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