no code implementations • 30 Oct 2024 • Keiichi Namikoshi, David A. Shamma, Rumen Iliev, Jingchao Fang, Alexandre Filipowicz, Candice L Hogan, Charlene Wu, Nikos Arechiga
Prior work has demonstrated that interventions for behavior must be personalized, and that the intervention that is most effective on average across a large group can result in a backlash effect that strengthens opposition among some subgroups.
1 code implementation • 25 Sep 2024 • Yan-Ying Chen, Shabnam Hakimi, Monica Van, Francine Chen, Matthew Hong, Matt Klenk, Charlene Wu
Product images (e. g., a phone) can be used to elicit a diverse set of consumer-reported features expressed through language, including surface-level perceptual attributes (e. g., "white") and more complex ones, like perceived utility (e. g., "battery").
no code implementations • 9 Feb 2022 • Nikos Arechiga, Francine Chen, Rumen Iliev, Emily Sumner, Scott Carter, Alex Filipowicz, Nayeli Bravo, Monica Van, Kate Glazko, Kalani Murakami, Laurent Denoue, Candice Hogan, Katharine Sieck, Charlene Wu, Kent Lyons
In this work, we focus on methods for personalizing interventions based on an individual's demographics to shift the preferences of consumers to be more positive towards Battery Electric Vehicles (BEVs).