no code implementations • 26 Feb 2022 • Wensheng Gan, Guoting Chen, Hongzhi Yin, Philippe Fournier-Viger, Chien-Ming Chen, Philip S. Yu
To fulfill this gap, in this paper, we first propose a general profit-oriented framework to address the problem of revenue maximization based on economic behavior, and compute the 0n-shelf Popular and most Profitable Products (OPPPs) for the targeted marketing.