FGRec: A Fine-Grained Point-of-Interest Recommendation Framework by Capturing Intrinsic Influences

Point-of-interest (POI) recommendation has become an important service to help users discover attractive locations. A variety of available check-in data make it possible to build a personalized POI recommender system, but the extreme sparsity of check-in data poses a severe challenge for POI recommendation. Recent studies mainly utilize social information, categorical information and/or geographical information to supplement the highly sparse check-in data. However, these studies often apply shallow methods for the extra information and provide considerably limited improvements on POI recommendation. In this paper, we propose a fine-grained POI recommendation framework, called FGRec to capture the intrinsic influences of social, categorical and geographical information on the check-in behaviors of users. First, we study the social influence in depth by exploiting the multi-hop social friends and top-n nearest neighbor friends, not only the direct friends (i.e., 1-hop friends). Second, we investigate the categorical influence by factorizing both user-POI and user-category matrices simultaneously over the same user embedding space, rather than simply using the popularity of POI categories. Third, we explore the geographical influence by integrating two types of distance (i.e., the distance between user homes and POIs and the distance among POIs) into a unified probability distribution over check-in POIs, instead of modeling them separately. Finally, experimental results on two large-scale real-world datasets demonstrate the effectiveness and superiority of the proposed method.