Improving Micro-video Recommendation via Contrastive Multiple Interests

19 May 2022  ·  Beibei Li, Beihong Jin, Jiageng Song, Yisong Yu, Yiyuan Zheng, Wei Zhuo ·

With the rapid increase of micro-video creators and viewers, how to make personalized recommendations from a large number of candidates to viewers begins to attract more and more attention. However, existing micro-video recommendation models rely on expensive multi-modal information and learn an overall interest embedding that cannot reflect the user's multiple interests in micro-videos. Recently, contrastive learning provides a new opportunity for refining the existing recommendation techniques. Therefore, in this paper, we propose to extract contrastive multi-interests and devise a micro-video recommendation model CMI. Specifically, CMI learns multiple interest embeddings for each user from his/her historical interaction sequence, in which the implicit orthogonal micro-video categories are used to decouple multiple user interests. Moreover, it establishes the contrastive multi-interest loss to improve the robustness of interest embeddings and the performance of recommendations. The results of experiments on two micro-video datasets demonstrate that CMI achieves state-of-the-art performance over existing baselines.

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