no code implementations • 17 Aug 2019 • Yizhi Mao, Miao Chen, Abhinav Wagle, Junwei Pan, Michael Natkovich, Don Matheson
At Yahoo Front Page, headline testing is carried out using a test-rollout strategy: we first allocate equal proportion of the traffic to each headline variation for a defined testing period, and then shift all future traffic to the best-performing variation.