Search Results for author: Kavé Salamatian

Found 2 papers, 0 papers with code

BERT4CTR: An Efficient Framework to Combine Pre-trained Language Model with Non-textual Features for CTR Prediction

no code implementations17 Aug 2023 Dong Wang, Kavé Salamatian, Yunqing Xia, Weiwei Deng, Qi Zhiang

Although deep pre-trained language models have shown promising benefit in a large set of industrial scenarios, including Click-Through-Rate (CTR) prediction, how to integrate pre-trained language models that handle only textual signals into a prediction pipeline with non-textual features is challenging.

Click-Through Rate Prediction Dimensionality Reduction +1

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