PCDF: A Parallel-Computing Distributed Framework for Sponsored Search Advertising Serving

no code implementations • 26 Jun 2022 • Han Xu, Hao Qi, Kunyao Wang, Pei Wang, Guowei Zhang, Congcong Liu, Junsheng Jin, Xiwei Zhao, Zhangang Lin, Jinghe Hu, Jingping Shao

In this work, we propose a novel framework PCDF(Parallel-Computing Distributed Framework), allowing to split the computation cost into three parts and to deploy them in the pre-module in parallel with the retrieval stage, the middle-module for ranking ads, and the post-module for re-ranking ads with external items.

Click-Through Rate Prediction Re-Ranking +1