Twitter's Agenda-Setting Role: A Study of Twitter Strategy for Political Diversion

no code implementations • 16 Dec 2022 • Yuyang Chen, Xiaoyu Cui, Yunjie Song, Manli Wu

This study verified the effectiveness of Donald Trump's Twitter campaign in guiding agen-da-setting and deflecting political risk and examined Trump's Twitter communication strategy and explores the communication effects of his tweet content during Covid-19 pandemic.

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