Affordable Uplift: Supervised Randomization in Controlled Experiments

1 Oct 2019Johannes HauptDaniel JacobRobin M. GubelaStefan Lessmann

Customer scoring models are the core of scalable direct marketing. Uplift models provide an estimate of the incremental benefit from a treatment that is used for operational decision-making... (read more)

PDF Abstract

Results from the Paper

  Submit results from this paper to get state-of-the-art GitHub badges and help the community compare results to other papers.

Methods used in the Paper

🤖 No Methods Found Help the community by adding them if they're not listed; e.g. Deep Residual Learning for Image Recognition uses ResNet